We’re so excited to announce that we made it as 1 of 12 emerging designers into Phoenix Fashion Week’s Designer Challenge. WOOOOP!! WOOP!!
What is Phoenix Fashion Week you may ask and why are we sooo excited??
Well, Phoenix Fashion Week is the leading fashion industry event in Arizona. Phoenix Fashion Week’s core purpose is to push the Arizona fashion industry forward. The organization’s mission is to bridge designers and buyers together through our three pillars of fashion, education, and humanity. Through educational fashion seminars, year-round fashion events and charitable partnerships. Phoenix Fashion Week continues to gain rapid acclaim for its community service efforts and for infusing world-class innovation into the Southwest. For more information please visit www.phoenixfashionweek.com
For an emerging designer this is as exciting as a kid’s first time at a theme park – thrills all around!
We at Proverbs By Efua are super excited about the people we’ll meet, the lifelong lessons we’ll learn and just the overall opportunity to showcase and improve our brand like never before.
So what exactly do the 12 selected designers have to do?
- Every week we’re given an assignment and each week that assignment is graded on a set of different criteria. It’s basically Project Runway but à la Phoenix Fashion style where we’re focused on building our businesses for the long haul.
- At Fashion Week, October 1-5, at the Talking Stick Resort, Scottsdale Arizona, based on all the assignments we have completed and a few other factors, starting this week, up until October, a winner will be announced.
- That winner, will receive the coveted title of ” Designer of the Year” and $10,000 worth in prizes.
YOU CAN’T BEAT THAT!!!
What are some Phoenix Fashion Week Dates?
If you want to catch up on some of the action leading up to Phoenix Fashion Week in October, there are a ton of events you can attend, please don’t hesitate to check them out if you can!
June 22nd- Model Search, See Ad Above
July 11th- Model Announcement. Phoenix Fashion Week also has a model search component and the winning model gets a contract. Come check out who has been selected as the finalists. I’m sure the talent will not disappoint.
August 9th– Shop Garment District/ Model Search Event. Get your chance for an early purchase of our emerging designer SS14 collections. Also, attend another Model Search Event as the finalists are narrowed down.
Sept 12 or 19th – Come witness the media buzz surrounding Phoenix Fashion Week. Should be exciting!
October 1-5 –PHOENIX FASHION WEEK!!!!
Most of all, if you’re there, come say hi to us! We’d love to meet you! :)))